MIAC AG

Privacy policy

With this privacy policy we inform which personal data we process in connection with our activities and operations including our website. In particular, we provide information on what personal data we process, for what purpose, how and where. We also inform about the rights of persons whose data we process.

For individual or additional tasks and activities, further data protection declarations and other legal documents such as General Terms and Conditions (GTC), terms of use or conditions of participation may apply.

We are subject to Swiss data protection law and any applicable foreign data protection law, in particular that of the European Union (EU) with the General Data Protection Regulation (GDPR). The European Commission (EC) recognizes that Swiss data protection law ensures adequate data protection.


  1. Contact addresses
    Responsibility for the processing of personal data:


    We point out if there are other persons responsible for the processing of personal data in individual cases.

    Data protection officer
    We have a data protection officer. If you have any request, you can address it to our MIAC DPO team:

    • MIAC AG DPO
    • Marktgasse 8
    • 4051 Basel
    • Switzerland
    • info@miac.ch

    Data protection representation in the European Economic Area
    We have the following data protection representation according to Art. 27 GDPR:


    The data protection representative serves data subjects and authorities in the EU and the rest of the European Economic Area (EEA) as an additional point of contact for inquiries relating to the GDPR.

  2. Terms and legal basis

    1. Terms
      Personal data is any information relating to an identified or identifiable natural person. A data subject is a person about whom we process personal data.

      Processing includes any handling of personal data, regardless of the means and procedures used, such as adapting, archiving, arranging, collecting, deleting, destroying, disclosing, disseminating, linking, matching, modifying, organising, procuring, querying, reading out, recording, retrieving, sharing, storing, and using personal data.

      The EEA comprises the member states of the EU as well as the Principality of Liechtenstein, Iceland and Norway. The GDPR refers to the processing of personal data as processing of personal data.

    2. Legal basis
      We process personal data in accordance with Swiss data protection law such as, in particular, the Swiss Federal Data Protection Act (DPA) and the Data Protection Ordinance (DPO).

      We process - if and to the extent that the GDPR is applicable - personal data in accordance with at least one of the following legal bases:

      • Art. 6 (1) (b) GDPR for the necessary processing of personal data for the performance of a contract with the data subject as well as for the implementation of pre-contractual measures.
      • Art. 6 (1) (f) GDPR for the necessary processing of personal data to protect the legitimate interests of us or of third parties, unless the fundamental freedoms and rights and interests of the data subject prevail. Legitimate interests are, in particular, our interest in being able to carry out our activities and operations in a permanent, user-friendly, secure and reliable manner and to communicate about them, the guarantee of information security, protection against misuse, the enforcement of our own legal claims and compliance with Swiss law.
      • Art. 6 (1) (c) GDPR for the necessary processing of personal data to comply with a legal obligation to which we are subject under any applicable law of Member States in the EEA.
      • Art. 6 (1) (e) GDPR for the necessary processing of personal data for the performance of a task that is in the public interest.
      • Art. 6 (1) (a) GDPR for the processing of personal data with the consent of the data subject.
      • Art. 6 (1) (d) GDPR for the necessary processing of personal data to protect the vital interests of the data subject or another natural person.

  3. Nature, scope and purpose
    We process those personal data that is required to carry out our activities and operations in a permanent, user-friendly, secure and reliable manner. Such personal data may fall in particular into the categories of inventory and contact data, browser and device data, content data, meta or marginal data and usage data, location data, sales data and contract and payment data.

    We process personal data for the period of time required for the respective purpose(s) or as required by law. Personal data whose processing is no longer required will be anonymized or deleted.

    We may have personal data processed by third parties. We may process personal data jointly with third parties or transmit it to third parties. Such third parties are, in particular, specialised providers whose services we use. We also guarantee data protection for such third parties.

    We process personal data only with the consent of the data subject, unless the processing is permitted for other legal reasons. Processing without consent may be permissible, for example, for the fulfilment of a contract with the data subject and for corresponding pre-contractual measures, in order to protect our overriding legitimate interests, because the processing is evident from the circumstances or after prior information.

    In this context, we process in particular information that a data subject voluntarily provides to us when contacting us - for example, by letter, email, instant messaging, contact form, social media or telephone - or when registering for a user account. We may store such information, for example, in an address book or by similar means. If we receive data about other persons, the transmitting persons are obligated to ensure data protection with respect to these persons and to ensure the accuracy of this personal data.

    We also process personal data that we receive from third parties, obtain from publicly accessible sources or collect in the course of our activities and operations, if and to the extent that such processing is permitted for legal reasons.

  4. Personal data abroad
    In principle, we process personal data in Switzerland and in the EEA. However, we may also export or transfer personal data to other countries, in particular to process it or have it processed there.

    We may export personal data to all states and territories on earth and elsewhere in the universe, provided that the law there ensures adequate data protection in accordance with the decision of the Swiss Federal Council and - if and to the extent that the GDPR is applicable - adequate data protection in accordance with the decision of the EC.

    We may transfer personal data to countries whose laws do not ensure adequate data protection, provided that data protection is ensured for other reasons, in particular on the basis of standard data protection clauses or with other appropriate safeguards.

    Exceptionally, we may export personal data to countries without adequate or appropriate data protection if the special data protection requirements are met, for example the express consent of the data subjects or a direct connection with the conclusion or performance of a contract. We will be happy to provide data subjects with information about any guarantees or a copy of any guarantees upon request.

  5. Rights of data subjects

    1. Claims under data protection law
      We grant data subjects all claims in accordance with applicable data protection law. In particular, data subjects have the following rights:

      • Information: Data subjects may request information whether we process personal data about them and, if so, what personal data is involved. Data subjects also receive the information required to assert their rights under data protection law and to ensure transparency. This includes the personal data processed as such, but also, among other things, information on the purpose of processing, the duration of storage, any disclosure or export of data to other countries and the origin of the personal data.
      • Correction and restriction: Data subjects may correct inaccurate personal data, complete incomplete data and have the processing of their data restricted.
      • Deletion and objection: Data subjects can have personal data deleted ("right to be forgotten") and object to the processing of their data with effect for the future.
      • Data release and data transfer: Data subjects may request the surrender of personal data or the transfer of their data to another data controller.

      We may suspend, restrict or refuse the exercise of the rights of data subjects to the extent permitted by law. We may inform data subjects of any requirements they must meet in order to exercise their rights under data protection law. For example, we may refuse to provide information in whole or in part with reference to business secrets or the protection of other persons. We may also, for example, refuse to delete personal data in whole or in part with reference to statutory retention obligations.

      We may exceptionally provide for costs for the exercise of rights. We will inform data subjects in advance of any costs.

      We are obliged to take appropriate measures to identify data subjects who request information or assert other rights. Data subjects are obliged to cooperate.

    2. Right of complaint
      Data subjects have the right to enforce their data protection claims through legal channels or to lodge a complaint with a competent data protection supervisory authority.

      The data protection supervisory authority for private data controllers and federal bodies in Switzerland is the Federal Data Protection and Information Commissioner (FDPIC).

      Data subjects have the right - if and to the extent that the GDPR is applicable - to lodge a complaint with a competent European data protection supervisory authority.

  6. Data security
    We take suitable technical and organisational measures to ensure data security appropriate to the respective risk. However, we cannot guarantee absolute data security.

    Access to our website is via transport encryption (SSL / TLS, in particular with the Hypertext Transfer Protocol Secure (HTTPS)). Most browsers indicate transport encryption with a padlock in the address bar.

    Our digital communication is subject - as is basically all digital communication - to mass surveillance without cause or suspicion and other monitoring by security authorities in Switzerland, the rest of Europe, the United States of America (USA) and other countries. We cannot directly influence the corresponding processing of personal data by secret services, police agencies and other security authorities.

  7. Use of the website

    1. Cookies
      We may use cookies. Cookies - our own cookies (first-party cookies) as well as cookies from third parties whose services we use (third-party cookies) - are data that are stored in the browser. Such stored data need not be limited to traditional cookies in text form.

      Cookies can be stored in the browser temporarily as session cookies or for a certain period of time as so-called permanent cookies. Session cookies are automatically deleted when the browser is closed. Permanent cookies have a specific storage period. In particular, cookies enable us to recognize a browser the next time it visits our website and thus, for example, to measure the reach of our website.

      The data subject may prevent the setting of cookies through our website at any time, by means of a corresponding setting of the browser used, and may thus permanently deny the setting of cookies. Furthermore, already set cookies may be deleted via a browser at any time. Please note that without cookies, our website may no longer be fully available.

    2. Server log files
      We may collect the following information for each access to our website, provided that this information is transmitted by your browser to our server infrastructure or can be determined by our web server: Date and time including time zone, Internet Protocol (IP) address, access status (HTTP status code), operating system including user interface and version, browser including language and version, individual sub-page of our website accessed including amount of data transferred, website last accessed in the same browser window (referer or referrer).

      We store such information, which may also constitute personal data, in server log files. The information is necessary to provide our website permanently, user-friendly and reliable and to ensure data security and thus in particular the protection of personal data - also by third parties or with the help of third parties.

  8. Notifications and communications
    We send notifications and messages via email and other communication channels such as instant messaging or SMS to the business email address you have provided.

    Notifications and messages are sent as part of the contracting services (i.e., password reset, issues resolution) and do not consist of the sending of newsletters or advertising.

    In principle, you can object to receiving notifications and communications at any time. Please be aware that with such an objection, we will no longer be able to fulfil the terms of the service.

    We send notifications and messages with the help of specialised service providers (please refer to third party services below).

  9. Social media
    We are present on social media platforms and other online platforms in order to communicate with interested persons and to provide information about our activities and operations. In connection with such platforms, personal data may also be processed outside Switzerland and the EEA.

    The GTC and terms of use as well as data protection declarations and other provisions of the individual operators of such platforms also apply in each case. These provisions inform in particular about the rights of affected persons directly via the respective platform, which includes, for example, the right to information.

  10. Service of third parties
    We use services of specialised third parties in order to carry out our activities and operations in a durable, user-friendly, safe and reliable manner. With such services, we can, among other things, embed functions and content into our website. In the case of such embedding, the services record the IP addresses of the users at least temporarily for technically compelling reasons.

    For necessary security-related, statistical and technical purposes, third parties whose services we use may process data in connection with our activities and operations in aggregated, anonymized or pseudonymized form. This is, for example, performance or usage data in order to be able to offer the respective service.

    In particular, we use:


  11. Final provisions
    We have created this data protection declaration with the Data Protection Generator of Datenschutzpartner and have adapted some of the information in this data protection declaration ourselves. Please note that this privacy policy is a machine translation from German.

    We can adapt and supplement this data protection declaration at any time by publishing the respective current privacy policy on our website.